Create Your First Project
Start adding your projects to your portfolio. Click on "Manage Projects" to get started
Let Grow Social Media
The Receipts
Instagram:
📈 Gained 5,000+ new followers in just 90 days
🚀 Reached approximately 275,000 accounts — a 535% increase
👀 43% of views came from non-followers, showing strong discoverability
Facebook:
🚀 +434.5% increase in interactions in 90 days
👀 83.4% of views came from non-followers, showing strong discoverability
LinkedIn:
📈 Impressions rose 40.2% in 90 days
🚀 Gained ~2,000 followers
X:
🚀 Gained 1,500+ followers in 90 days
Strategies Used:
✨ Carousel Posts for Educational Value — Breaking down articles, facts, research, and big ideas into digestible, swipeable carousel posts.
✨ Optimized Posting Time — Posting consistently at noon, identified as our audience’s most active time, to maximize reach and engagement.
✨ Engaging with Other Accounts — Spending 15–20 minutes daily actively engaging: liking, commenting, and sharing relevant content from partner orgs, thought leaders, and community members. Consistently responding to DMs, comments, and likes on our own posts to nurture community connection and boost algorithm favorability.
✨ Program-Focused CTAs — Regularly promoting specific initiatives like the Let Grow Experience, Play Club, and the Community Toolkit with clear, friendly calls-to-action to download, join, or try.
✨ Partnership, Thought Leaders, & News Features — Highlighting endorsements or mentions from figures like Jonathan Haidt, interviews with education leaders, and news articles (or videos). Using social proof to add authority and trust.
✨ Controversial Topics — Not shying away from controversial posts that stir up a lot of comments, shares, etc. and responding to tough comments with facts, authority, and clarity, turning criticism into an opportunity to reinforce Let Grow’s mission.
